ABOUT THE SHOW

Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.

Podcasts

Podcasts

Spotify’s Payment Model and Your Release Timeline

Ari Herstand -
In this episode I discuss the controversy surrounding the CEO of Spotify, Daniel Ek’s comment: "You can’t record music once every three to four years and think that’s going to be enough." I also go into how Spotify’s payment model actually works and if it’s fair or not.
Podcasts

Allie X on Creating Her Artist Package, Breaking Into LA and Staying Independent

Ari Herstand -
Allie X is a Canadian singer-songwriter and artist who's been living in LA for the last few years. She is an incredibly talented artist and has over 100 million streams and 1.5 million monthly listeners on Spotify.
Podcasts

How Artists Can Get Advances Without Signing To a Label

Ari Herstand -
John Fung is the CEO and co-founder of The Music Fund, a startup company that issues advances to artists for their streaming revenue. They're not a record label even though labels are typically the ones offering advances to artists. They are innovating and disrupting in the music industry, and John goes over their business model.
Podcasts

Repairing Racial Inequities in the Music Industry with Artist Manager Jonathan Azu

Ari Herstand -
Jonathan Azu is an artist manager for artists like Cory Henry, Luke James, Emily King, and Michelle Williams among others. He used to be the executive vice president and general manager of Red Light Management. He is also a two-time Billboard magazine 40 Under 40 power player. Over a year ago, he launched his own management company called Culture Collective.
Podcasts

Kanye, American Idol, Grammys, Herbie Hancock, Miguel, Cirque du Soleil’s Ableton Programmer on Making It Work

Ari Herstand -
Laura Escudé is a fantastic violinist, producer, and Ableton's first ever official certified trainer. She was hired by Ableton to teach people how to use Ableton Live. She then went on to tour with artists like Kanye West and Herbie Hancock.
Podcasts

Jamestown Revival’s Bassist on Shady Managers, Thousands of Shows, Playing Conan, Tracking to Tape – Nick Bearden

Ari Herstand -
Nick Bearden has played thousands of shows with Jamestown Revival, but we go heavy on the business side of managers, where he shares a story on one of the shadiest managers I've ever heard of. We also discuss how freelancers operate.
Podcasts

TikTok and Instagram Influencers with Ultra Records Marketing Director

Ari Herstand -
Bina Fronda is the marketing director for Ultra Records. Ultra Records has released artists like Steve Aoki, Alexandra Stan, Alan Walker, Lost Frequencies, and more.
Podcasts

Manager for JP Saxe, X Ambassadors, Jukebox the Ghost is Persistent

Ari Herstand -
Seth Kallen is an artist manager for JP Saxe, X Ambassadors, Jukebox The Ghost, and many others. He talks about how to get opening slots on tours and how he was relentless early on. We discussed creating during quarantine, sync licensing, and touring.
Podcasts

Making Music During COVID-19: Ari’s Take Academy Roundtable Discussion

Ari Herstand -
We talk about what it's like running our careers and writing music during COVID-19 and quarantine. We hear from all of the Ari's Take Academy instructors, including Lucidious (Streaming & Instagram Growth), Vo Williams (Advanced Sync Strategies for Film, TV and Video Games), Kristen Mathe (Cracking Colleges), Andrew Spalter (Breaking China), and Allyson Toy (Breaking China).
Podcasts

White Musicians for Black Lives

Ari Herstand -
Ari Herstand's thoughts on what this moment and movement surrounding Black Lives Matter, #DefundThePolice and the death of George Floyd requires of white people. Namely musicians.
Podcasts

Kevin Garrett on Writing for Beyonce and Recording as an Independent Artist

Ari Herstand -
Kevin Garrett is an extremely talented R&B, Neo-soul, and soul songwriter. It was such a treat to speak with him. Famously, he's Grammy-nominated for writing Beyonce's track "Pray You Catch Me" from her 'Lemonade' album.
Podcasts

Red Light Manager on When and How to Get Management with Andrew Leib

Ari Herstand -
Andrew Leib is my good friend and an artist manager at Red Light Management. He's worked on the teams of Robert Randolph and the Family Band, Counting Crows, Three Doors Down, Emily King, Lecrae, Luke James, Cory Henry, Victoria Canal, Nu Deco Ensemble. He's worked with a lot of artists.
Podcasts

Oprah’s Drummer Madame Gandhi on Feminism, Activism, Music Video Budgets as an Indie Artist

Ari Herstand -
Madame Gandhi is an incredibly inspiring person, an activist, and feminist. She started her career drumming for M.I.A., Thievery Corporation, and embarked on Oprah Winfrey's Vision 2020 tour. Gandhi is also a recording artist and speaker. She also holds an MBA from Harvard University.
Podcasts

Sexual Harassment, Sexism and Life as a Female DJ in a Male Dominated Field with Dani Deahl

Ari Herstand -
Dani Deahl is the music and technology writer for The Verge. In addition to being a journalist, she's a DJ and the Vice President of the Recording Academy, Chicago Division.
Podcasts

Zaytoven, ‘Godfather of Trap’ on Production in the Age of Coronavirus

Ari Herstand -
Zaytoven is one of the most influential producers in hip-hop right now. He's a Grammy winner and has worked with artists like Future, Rick Ross, 2 Chainz, Usher, T.I., Pusha T, and 21 Savage, to name a few.
Podcasts

100 Million Streams Doesn’t Come Without Some Pain – Lucidious

Ari Herstand -
Lucidious has an interesting story from the business perspective. He has over 500,000 monthly listeners on Spotify without any official playlist inclusion, label, or manager. This translates to more than $20,000 per month from streaming revenue.
Podcasts

Patreon CEO on the Problems (and Solutions) of Digital Art

Ari Herstand -
Patreon co-founder and CEO, Pomplamoose and Scary Pockets co-founder, Jack Conte, believes in digital art. He believes in artists and he believes in fans to support artists. So much so that his company Patreon is setup to facilitate a symbiotic artist/fan relationship.
Podcasts

Hip Hop Artist with Over 1,000 TV, Film and Video Game Placements with Vo Williams

Ari Herstand -
Vo Williams is originally from Sarasota, Florida and has been very successful in getting his music synced in film, commercials, TV shows, and video games. He has thousands of sync placements and makes a lot of money from them. We go in deep to discuss practical, tangible, actionable steps you can take to get your music synced.
Podcasts

Austin Powers Music Supervisor and KCRW DJ Chris Douridas

Ari Herstand -
You probably know Chris Douridas from Los Angeles' iconic, trend-setting radio station KCRW. He was the host of Morning Becomes Eclectic in the '90s. He has been at the station for about 30 years. Chris is someone who has hired most of the staff that we know at KCRW and is an extremely influential figure in the Los Angeles music scene.
Podcasts

Lauv’s 4 Billion Streams, Top 40 Hit, Without a Label

Ari Herstand -
I sat down with Emma MacDonald, Lauv's label manager. Lauv is an independent artist, and I profiled him the second edition of How to Make It in the New Music Business. He is one of those incredibly successful artists without a label. In fact, he was the most spun artist in 2019 and has, to date, more than 4 billion streams.
Podcasts

Andy Grammer on Songwriting, Fear and Persistence

Ari Herstand -
Multi-platinum selling pop artist Andy Grammer is the first male pop star in a decade since John Mayer to reach the Top 10 at adult pop radio on his first two singles.
Podcasts

Euphoria Music Supervisor Jen Malone Gives a Sh*t

Ari Herstand -
Jen Malone has placed music and worked on Euphoria, Atlanta, Creed 2, The Resident, Boomerang, Baskets, Shelter, Lady Dynamite, and Step Up.
Podcasts

Welcome to The New Music Business with Ari Herstand

Ari Herstand -
Welcome to the New Music Business! This podcast will focus on people who are innovating in the new music business. I will dissect their stories of success and pull out practical tips and inspiring anecdotes that will hopefully help you succeed as well. You're going to hear from artists, managers, music supervisors, radio DJs, agents, label heads, publishers and everyone else who Is kicking butt in the new music business. 
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