The “music industry bible” by Ari Herstand has been widely adopted by music schools and universities across the world, inspiring tens of thousands of musicians to stop waiting around for that big break and take matters into their own hands.
"The go-to source for navigating the industry’s dire straits. A must-read for musicians.” -Billboard Magazine
If UMG Gets Its Way, Smaller Indie Artists Won’t Get Paid As Much From Streaming
Last week, UMG and Deezer made an announcement that is set to be the biggest upheaval to the recorded music industry payment structure since the launch of streaming.
Spotify Opens Up ‘Discovery Mode’ Wide Enabling Artists To Get More Listeners and Streams – For a Cost
Discovery Mode is basically a program where Spotify will help get you more listeners by inserting your songs into other artists’ radio stations and general “autoplay” sessions - for an additional commission. More on the commission part in a minute.
Best Music Distribution Companies – Full Comparison Chart
This is the most comprehensive digital music distribution review comparison between Amuse, AWAL, CD Baby, DistroKid, Ditto Music, LANDR, TuneCore, Songtradr, and more.
Creative Music Marketing, Spotify Discovery, TikTok Strategies
This week, Ari is joined by Dustin Boyer, Director of Marketing at Venture Music.
Streaming Fraud is More Serious (and Inventive) Than You Think
This week, Ari is joined by Andrew Batey and Morgan Hayduk, Co-Founders and Co-CEOs of Beatdapp.
How To Hack Spotify (and TikTok)
This week, Ari is joined by Ryan Vaughn, Artist Manager at Backline Creative and CFO of Head Bitch Music.
A Sync Licensing Music Executive is Changing the Game
This week on the New Music Business Podcast, Ari is joined by Jessica Vaughn, Head of Sync at Venice Music and President of Head Bitch Music.
Dance Music Record Labels Do It Differently
Ari is joined by Deron Delgado, Label Manager at DIRTYBIRD, and Sam Sciarra, the Head of A&R and Brand Director for Higher Ground.
AI Music Co. CEO on Future of Music Creation (and Streaming Fraud)
Alex Jae Mitchell is the founder and CEO of Boomy Corporation (boomy.com), an AI-powered music creation and distribution platform where over 500,000 creators make, publish, and monetize instant songs.
TikTok Music Marketing Grows Up
Joining us this week on the New Music Business is Johnny Cloherty, the founder and CEO of Songfluencer. Songfluencer is a global, innovative creative marketing agency of music experts that turns followers into fans by strategically pairing songs, artists, and brands with key tastemaker influencers on music-forward social media platforms including TikTok, Instagram, and YouTube. They’ve worked with artists such as Lil Nas X, Bruno Mars, Justin Bieber, Fleetwood Mac, and many more.
SoundCloud is Allowing Artists To Contact Fans (and Get Paid More)
Joining us this week on the New Music Business are SoundCloud’s very own Tracy Chan (Chief Content Officer) and Emmy Lovell (Global Head of Music).
Dear House Sound Engineers: We Love You, We Need You, Please Stop.
Few people in the live music industry give me as much anxiety as the house sound engineers.
Citizen Cope on Major Labels vs. Independence, Audience Connection and Having a Seat at the Table
Citizen Cope, a.k.a Clarence Greenwood, is an American singer-songwriter, producer, and performer.
This Music Publicist Has Upended the Entire PR Model
This week on the New Music Business, Ari is joined by the founder of Purple Bite PR, Mikel Corrente. In the last few years Corrente adapted a “Zero-Risk” guaranteed or money back system that is very uncommon in the PR industry but it’s more transparent and fairer than the traditional PR system. Some examples of artists and companies that Corrente has worked with are: Sony Music, Kat Graham, Red Light Management, Mix Master Mike, Elohim, Jesse Jo Stark, Lauren Ruth Ward, BIIANCO, and many more.
Spotify’s New “Active Audience” Ain’t It, But We’re Getting Closer
Spotify just rolled this out to help you better understand how active your listeners are. But why does it matter and how does it help?
How Admin Publishing Works, Sync Deals, Social Media Marketing (Ari Q&A Part 7)
This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.
How to Navigate the New Live Music Industry
Today’s episode compiles interviews from some of our favorite past guests in the touring space.
How to Pitch Your Music for Sync
Over the past couple years, we've published so many special episodes covering sync and music supervision that we decided to put together highlights of some of our favorite guests.
Podcasts
Ari's Take Academy
Founded in 2018 by Ari Herstand, author of the best-selling book "How to Make It in the New Music Business", ATA looks to change the music business education status quo - offering immediately applicable tools and strategies with direct pathways to success.
ATA COURSES ARE TAUGHT BY WORKING PROFESSIONALS IN THE MUSIC BUSINESS.
