Ari's Take Academy

Founded in 2018 by Ari Herstand, author of the best-selling book "How to Make It in the New Music Business", ATA looks to change the music business education status quo - offering immediately applicable tools and strategies with direct pathways to success.

ATA COURSES ARE TAUGHT BY WORKING PROFESSIONALS IN THE MUSIC BUSINESS.

CD Baby, TuneCore, DistroKid, AWAL, UnitedMasters…Who is the Best Digital Distribution Company for Music

Ari Herstand - 10-15-2020

This is the most comprehensive and accurate digital distribution review comparison piece on the web. By far. I checked. Who is the best digital distributor? Read on…Amuse vs. AWAL vs. CD Baby vs. DistroKid vs. Ditto Music vs. Fresh Tunes vs. Horus Music vs. Landr vs. Octiive v...

How Much Each Distributor Pays For Spotify and Apple Music

Ari Herstand - 02-22-2021

All streams are not treated equally. How much Spotify and Apple Music pay for a stream varies on many factors. There are around 800 different pay...

NFTs for Music Explained (in Musician Terms)

Ari Herstand - 03-31-2021

I have a new album coming out April 9th. No, I'm not about to pimp another album NFT (more on this in a bit)....

Podcasts

PodcastsAri Herstand - 04-14-20210

Ricky Montgomery From Viral on TikTok to Major Label Bidding War

You may know Ricky Montgomery from his Vine days. You may know him from his band The Honey Sticks. Or you may know him because a few of his songs went viral on TikTok in 2020. This led to a massive bidding war amongst 50 major labels.

PodcastsAri Herstand - 04-07-20210

How To Tell Your Artist Story and Connect With Your Audience from Marketing Experts

Blackbox is a marketing agency that has worked with Andra Day, JP Saxe, Best Coast, Christina Perri, Dirty Honey, Jesse McCartney.

PodcastsAri Herstand - 03-31-20210

How To Create an Artist Brand from Scooter Braun’s Creative Director

Jessica Severn, for 7 years, worked at Scooter Braun's company, SB Projects, doing creative direction. She spearheaded the campaigns of Shawn Mendes's "Wonder" and Justin Bieber's stuff over the past decade.

PodcastsAri Herstand - 03-24-20210

How Music Gets in Commercials from Music Supervisor/Actor Winslow Bright

Winslow Bright is a music supervisor or music producer at Search Party Music. They do really big campaigns like Sephora, Beyond Burger, Calvin Klein, Mini Cooper, and many more.

PodcastsAri Herstand - 03-17-20210

Music Supervisor for To All The Boys, Virgin River, One Tree Hill, Lindsay Wolfington on How She Places Music

Lindsay Wolfington is a music supervisor and initially broke into the music supervisor world when supervising for One Tree Hill.

ATA COURSES ARE TAUGHT BY WORKING PROFESSIONALS IN THE MUSIC BUSINESS.

Latest Blog Posts

IncomeAri Herstand - 03-31-20210

Ari Herstand on FOX 11 Los Angeles on AB2257