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How Artists Can Get Advances Without Signing To a Label

Ari's Take Academy

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Ari Herstand John Funge

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Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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How Artists Can Get Advances Without Signing To a Label | The New Music Business with Ari Herstand

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Today my guest is John Funge. He’s the CEO and co-founder of The Music Fund, a startup company that issues advances to artists for their streaming revenue. They’re not a record label even though labels are typically the ones offering advances to artists. They are innovating and disrupting in the music industry, and John goes over their business model.

As I dug deeper and interviewed artists who’re using them, it seemed like a very cool company. Now they’re partnered with Ari’s Take.


Quick links:

3:25 – About The Music Fund and what they do
10:00 – Does The Music Fund’s business model work?
20:00 – How the algorithms account for massive playlist adds and spikes/drops in royalty revenue
23:17 – Success stories from artists who’ve used The Music Fund
25:20 – Should I apply for The Music Fund? What data should you be looking at before you apply?
31:10 – How investors are involved

About The Author

Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.

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