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How TikTok Music Videos Go Viral

This week, Ari is joined by Evan Blum, a director specializing in creating large batches of short form vertical content for musicians.

Streaming Fraud is More Serious (and Inventive) Than You Think

This week, Ari is joined by Andrew Batey and Morgan Hayduk, Co-Founders and Co-CEOs of Beatdapp.

How To Hack Spotify (and TikTok)

This week, Ari is joined by Ryan Vaughn, Artist Manager at Backline Creative and CFO of Head Bitch Music.

AI Music Co. CEO on Future of Music Creation (and Streaming Fraud)

Alex Jae Mitchell is the founder and CEO of Boomy Corporation (boomy.com), an AI-powered music creation and distribution platform where over 500,000 creators make, publish, and monetize instant songs.

Spotify’s New “Active Audience” Ain’t It, But We’re Getting Closer

Spotify just rolled this out to help you better understand how active your listeners are. But why does it matter and how does it help?

How Admin Publishing Works, Sync Deals, Social Media Marketing (Ari Q&A Part 7)

This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.

How to Release an Album in 2023 (Live from SXSW)

Releasing music today is vastly different from releasing music even just 5 years ago. It's no longer about release week. It's now about release year. There are extremely important steps to take before *and after* the release of each single and album to make sure you have the biggest effect.

Is SubmitHub Good or Bad for Indie Musicians: Interview with the Founder

Jason Grishkoff started a music blog called Indie Shuffle back in 2007, when music blogs were still cool. After a 3-year stint at Google, he was lucky to take the blog full-time in 2013. From 2014 to 2015 digital advertising in the music industry changed rapidly, and a number of bloggers found themselves looking for alternative sources of income. Many gave up to focus on their day jobs, but Jason decided to double-down on his coding abilities and created a website called SubmitHub, where musicians, labels and publicists could submit their songs to blogs like Indie Shuffle. Flash forward to 2022 and nearly 30 million submissions have been submitted through the platform. Jason still runs the operation as the only developer, and the product is constantly evolving to meet the needs of the modern music promotion industry.

Variety Music Editor on the State of Music Journalism

Shirley Halperin is an Executive Editor at Variety, where she spearheads music coverage for the print magazine and Variety.com.

Indie Touring and How To Build Your Team with The Suffers

Joining us this week on the New Music Business is Kam Franklin, lead singer of the Houston-based soul band, The Suffers.
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