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Haley Joelle on Staying DIY With TikTok Fame and Spotify Love

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Haley Joelle on the New Music Business Podcast

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Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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Haley Joelle on Staying DIY With TikTok Fame and Spotify Love

Listen on your favorite podcast platform: Spotify | Apple Podcasts | Acast

Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com

Haley Joelle is a 24-year-old songwriter and artist from outside of Portland, OR, currently based in LA. Haley is known for her unique and specific approach to storytelling in her songs that have resonated with millions of people around the world. Her lyrics touch on family dynamics, the complications of growing up, grief, and heartbreak – all lending themselves to help her listeners feel less alone.

Haley’s songs have been discovered on popular playlists including Spotify’s Chilled Hits, Chill Pop, Fresh & Chill, Sad Hour, Sad Songs, Today’s Singer-Songwriters, Morning Commute, Mellow Evening, and Apple Music’s Breaking Pop, In My Room, Acoustic Chill, Today’s Acoustic, Acoustic Memories, and New Music Daily. Her songs have been streamed more than 100 million times, and featured in Amazon Prime Video’s #1 most watched non-English language original movie, ‘Culpa Mía’ as well as the popular TV shows ‘Love Island USA’ and ‘Love Island Games.’

After a couple tour support slots, and with 450k+ engaged fans around the world, she embarked on her first mini headline tour in December 2023 after the release of her album ‘Me And My Past.’ Haley’s next album is due September 2024.

Chapters
00:00 – Intro
03:55 – Haley’s songwriting and album process
15:52 – Alternative music programs and networking
21:50 – How did Haley find other collaborators?
29:29 – Haley on music videos
34:07 – On staying independent and talking to labels
43:07 – Pitching for playlist inclusions
55:23 – Where does the money go?

Edited and mixed by Ari Davids
Music by Brassroots District
Produced by the team at Ari’s Take

About The Author

Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.

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