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How To Hack Spotify (and TikTok)

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Ryan Vaughn and Ari Herstand on the New Music Business Podcast

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Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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How To Hack Spotify (and TikTok) with Ryan Vaughn

Listen on your favorite podcast platform: Spotify | Apple Podcasts | Acast

This week, Ari is joined by Ryan Vaughn, Artist Manager at Backline Creative and CFO of Head Bitch Music.

00:00 – Welcome
07:14 – What does your day-to-day look like?
16:49 – “Fake” artists are actually real
20:45 – Breaking down “The Chillest” and his release strategy
28:00 – How to get your label verified through streaming platforms
30:00 – Spotify playlists and reporting
37:20 – Algorithmic strategies for independent artists, linear vs. exponential growth
52:00 – Hacking TikTok with the waterfall method, TikTok licensing, revenue share
1:00:00 – Discovery mode in Spotify

Edited and mixed by Mikey Evans
Music by Brassroots District
Produced by the team at Ari’s Take

About The Author

Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.

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