Dear Indie Distributors: Stop Punishing Your Artists. It’s Not Their Fault

Because of my digital distribution comparison piece, I act as de facto customer service rep for all 16 companies I reviewed (yay me).I lovingly try to let these artists and managers know that each company has their own customer service department at their disposal. But if they do...

Why Your Song Isn’t Getting Placed in a TV Show (and How To Fix It)

It seems every artist is trying to figure out how to get their songs licensed to TV shows, film, trailers and commercials. And rightfully so, there can be a lot of money in it. But it’s not easy. And there are only so many placement opportunities. Only so many songs each TV sh...

9 Things Singer/Songwriters Need To Know About Hiring Freelance Musicians

Over the course of my 600 shows I've hired 9 drummers, 9 bassists, 7 guitarists, 5 keyboardists, 5 singers, 4 trumpet players, 2 trombonists, 2 saxophonists, 2 cellists and 3 violinists. Not to mention the various session players for recordings.I've also been hired as a trumpet p...

What’s The Point of Music Conferences Anyway?

I’m still about 300 emails behind from what I missed at SXSW. I completely forgot to turn on the vacation responder when I left. Only a couple people freaked out at my delay. When I'm at a music conference it's impossible to keep up with any work not pertaining directly to the...

How To Submit Music To Blogs, Spotify Playlists, Labels, Radio: SubmitHub Review

There’s a moment that every musician experiences when you get what you think could be the final masters back from the mastering engineer. You sit in your car with extremely close friends. And you confide in them that this is your new song off of your new album. You spent the be...

How To Negotiate With Anyone

I just left the studio last week where we finished the final tracking for my new funk project's debut record. For the past 8 months or so I have been working on this record on and off. My producer, co-front person and I tracked (mixed and mastered) one song to figure out if we we...

5 Incentives To Get Fans To Sign Your Email List Online

Giving away song downloads used to be the standard incentive to get people to sign up for your list. Now that fewer and fewer people want to download music, you have to come up with other incentives to get them to sign up. It's best to list on your website what the fan will get i...

How To Objectively Pick Your Best Songs (Or Find Out If You Suck)

You know how everyone comes up to you after your shows and they tell you how great you were? That feels nice doesn't it. I sure love it. But how many of them are being genuine or just being good friends? Because I remember talking to a drummer buddy of mine who was so excited aft...

You Can Pay Important People To Listen To Your Music

It's always been one of the biggest difficulties for an independent musician: how to get their music heard by 'important people.' Influencers. Industry people. Celebrities. Bloggers. Radio DJs. Music supervisors. Promoters. Booking agents. Managers. Labels.The issue has always be...

No Deal Is What It Is

The thing you start to learn the longer you're in this business is no one really knows anything. They think they do. They pretend they have all the answers. But no one really knows.People have their personal experiences. If they became successful by doing it one way, they'll clai...
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Latest News

How a Direct-To-Fan Rollout Secured a Billboard Top 10

This week, Ari is joined by Dee Diaz, VP of Marketing at Reach Records, to break down Lecrae’s Billboard Top 10 album rollout.
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