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This week on the New Music Business podcast, Ari sits down with Andreas Schuller, hit songwriter, producer, and co-founder of music publishing company Honua Music. Andreas has written and produced songs for artists including The Weeknd, Jason Derulo, Madison Beer, and many more, accumulating billions of streams and numerous gold and platinum records.
Andreas breaks down how hit songs are actually created, how publishing companies develop songwriters, and why today’s music industry is more relationship-driven than ever. He shares the story behind Jason Derulo’s smash hit “Wiggle,” explains how songwriting camps work, discusses the evolution of professional songwriting, and offers practical advice for aspiring songwriters trying to break into the industry.
Follow Andreas Schuller:
https://honuamusic.com/
Check out Ari’s Take:
https://aristake.com
03:48 – Meet Andreas Schuller: Hitmaker Turned Publisher
12:19 – Music Publishing Explained: How Songwriters Make Money
18:39 – The Story Behind Jason Derulo’s “Wiggle”
22:02 – Songwriting Splits, Credits, and Industry Politics
30:37 – How Professional Songwriting Has Changed Since 2010
34:46 – Breaking Into the Music Industry as a Songwriter
39:03 – Originality vs. Trend Chasing: What Actually Works?
49:37 – Building Great Writing Rooms and Finding Creative Chemistry
52:39 – AI, the Future of Music, and What’s Next for Songwriters
Edited and mixed by Ruben Zarate
Music by Brassroots District
Produced by the team at Ari’s Take
Order the THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com
