Podcasts
This Singing Couple is Making It by Diversifying their Business and Writing Great Songs
This week, Ari sits down with Ni/Co, the musical duo of LA-based couple Dani Brillhart and Colton Jones.
Podcasts
How Fly By Midnight Went From YouTubers to Sold Out Tours
This week, Ari is joined by Justin Bryte and Slavo of the hit group, Fly By Midnight, to discuss their journey as independent artists.
Podcasts
How Neoni got 2 Billion Views & Streams as DIY Artists
This week, Ari is joined by sisters Caitlin & Sidney Powell, the artists behind hit independent group, Neoni.
Podcasts
How TikTok Music Videos Go Viral
This week, Ari is joined by Evan Blum, a director specializing in creating large batches of short form vertical content for musicians.
Podcasts
How to Release an Album in 2023 (Live from SXSW)
Releasing music today is vastly different from releasing music even just 5 years ago. It's no longer about release week. It's now about release year. There are extremely important steps to take before *and after* the release of each single and album to make sure you have the biggest effect.
Podcasts
Hip Hop Expert Discusses State of the Music Industry
Our guest this week on the New Music Business is Dan Runcie, the founder of the podcast and research group Trapital.
Podcasts
How a Major Label Markets an Artist Without TikTok
Our guest this week is Alex Ciccimarro, the Vice President of Marketing at RCA Records. In this episode, Ari and Alex dive deep into the digital marketing endeavors across Atlantic and RCA Records, why artists don’t need to be on all social media in order to be successful and how to embrace the future of music fans.
Music review
You Can Get Your Song In LA Weekly (If You Pay $300)
So this is what music journalism has come to?
I was recently hit up in my Instagram DMs from “Anastasia” whose bio reads: “Influencer Marketer ~GOOGLE NEWS PUBLISHER~ If you want to publish yourself on high rated Google news approved sites...
Attitude
‘I Don’t Want to be the One-Armed Singer.’ Representation and Engagement in the Age of Instagram
I just got back from a couple weeks of traveling.This past week I was in NYC doing some TV interviews about the California 'gig economy' law AB5 which, if unchanged could single handedly crash the California music economy. I've been actively working to get the music industry an e...
Instagram
How This Artist Got 300 Million Spotify Streams Without Playlists
Three years ago the northern Virginia conscious hip hop artist Lucidious was struggling to get listeners to his music. He had about 150 monthly listeners on Spotify (no I didn’t forget a zero) with merely 45 followers, about 1,500 followers on Instagram and Facebook. And was ma...
Latest News
How To (Officially) Report Shady Spotify Playlists
With an estimated 100,000 songs being uploaded to Spotify every day, it’s harder than ever to break through the (literal) noise. And now that AI companies are flooding the DSPs with their so-called “music,” it’s getting even harder to find an audience.