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Ari Herstand

Afrobeat Artist Fiokee on Nigerian Music Scene and Staying Independent

Listen on your favorite podcast platform: Spotify | Apple Podcasts | Stitcher | Acast Ifiok Effanga, professionally known as Fiokee, dubbed as Africa’s No1 sensational Guitarist is a Nigerian talent who hails from Akwa Ibom. He is known for his treble guitar solos infused with highlife steeped...

VÉRITÉ on NFTs and 350 Million Streams Without a Label

VÉRITÉ is an artist who has had over 350 million streams all independently. She has never signed to a label. She discusses why she stayed independent her entire career.

College Booking and When Touring Is Coming Back

Ari Nisman and I talk about how the college entertainment market works; how the military booking market works; how much they pay for all of that; and how much each booking earns. Surprisingly they're paying guarantees. You're not having to worry about promoting those shows. So we break all of that down.

Disney Music Supervisor on Placing Music for Trailers

Brian Vickers works on the in-house trailer department at Disney, which they call "The Hive." He's worked on a number of Disney films, including The Avengers, Star Wars: The Last Jedi & The Rise of Skywalker, Black Panther, Soul, Hamilton, Frozen II, Black is King.

Twitch VP of Music: $50K+/yr Only Takes 183 Fans

My guest today is Tracy Patrick Chan. He is currently the Head of Music at Twitch. He is the top honcho; the dude; he's the guy in charge of the direction of all things music at Twitch. He started at Twitch at the beginning of the pandemic in early 2020.

Mothica Went Viral on TikTok at Just the Right Time

After Mothica's song went viral on TikTok, she gained a lot of traction on streaming platforms. She garnered more than 25 million streams on Spotify in 2020.

How California Musicians Got F’d (and Now Relief) Under AB5

The music community got a major win when California governor Gavin Newsom signed AB2257 into law, the bill I and so many others, namely the organization I helped found, Independent Music Professionals United, helped write and get passed to save the California music economy from collapse.

Emily Kinney on the Art and Business of Acting and Music

Emily Kinney is an actress, musician, and podcast host. Most people know her as an actress who starred in The Walking Dead from 2011-2015, Masters of Sex, The Flash, Arrow, Law & Order: SVU, and many others. She was also in Spring Awakening on Broadway.

Spotify’s Payment Model and Your Release Timeline

In this episode I discuss the controversy surrounding the CEO of Spotify, Daniel Ek’s comment: "You can’t record music once every three to four years and think that’s going to be enough." I also go into how Spotify’s payment model actually works and if it’s fair or not.

Allie X on Creating Her Artist Package, Breaking Into LA and Staying Independent

Allie X is a Canadian singer-songwriter and artist who's been living in LA for the last few years. She is an incredibly talented artist and has over 100 million streams and 1.5 million monthly listeners on Spotify.
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Latest News

How To Claim Your Artist Profile & Make The Most of [Spotify, Apple Music, Amazon and Pandora] “For Artists”

If you’ve had music on Spotify for more than a few years, you remember the days of muddling through...
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