Few people in the live music industry give me as much anxiety as the house sound engineers.
UPSAHL has ignited a groundswell of fan adoration and tastemaker praise by way of numerous indie alternative gems. “Can You Hear Me Now” achieved a palpable viral buzz followed by the widely praised single “Drugs,” which has been used in nearly two million TikTok videos, reaching #6 on the Viral Chart and the #1 Sound on the Trends Chart.
Not only are house concerts fun to play, they can be quite lucrative. Side Door looks to bridge the gap between artist and host.
I just got back from SXSW and true to SX form, I’m in need of some serious recovery. This was my 8th year in a row at the festival (save for the two years during the pandemic that it didn’t happen) and, as always, it was a blast. An exhausting blast. But a blast no less. And it flew by too fast.