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Is Music Marketing With TikTok Still Viable

This week, Ari is joined by Suzy Yoder, founder of YO SUZY, an agency specializing in short-form vertical content for musicians.

How TikTok Music Videos Go Viral

This week, Ari is joined by Evan Blum, a director specializing in creating large batches of short form vertical content for musicians.

Building an Artist Management Empire and Breaking Country Artists with Bruce Kalmick

Bruce Kalmick, CEO of WHY&HOW (a full service artist management company), is changing the narrative of "artist manager."

If UMG Gets Its Way, Smaller Indie Artists Won’t Get Paid As Much From Streaming

Last week, UMG and Deezer made an announcement that is set to be the biggest upheaval to the recorded music industry payment structure since the launch of streaming.

How To Hack Spotify (and TikTok)

This week, Ari is joined by Ryan Vaughn, Artist Manager at Backline Creative and CFO of Head Bitch Music.

A Sync Licensing Music Executive is Changing the Game

This week on the New Music Business Podcast, Ari is joined by Jessica Vaughn, Head of Sync at Venice Music and President of Head Bitch Music.

SoundCloud is Allowing Artists To Contact Fans (and Get Paid More)

Joining us this week on the New Music Business are SoundCloud’s very own Tracy Chan (Chief Content Officer) and Emmy Lovell (Global Head of Music).

​This Music Publicist Has Upended the Entire PR Model

This week on the New Music Business, Ari is joined by the founder of Purple Bite PR, Mikel Corrente. In the last few years Corrente adapted a “Zero-Risk” guaranteed or money back system that is very uncommon in the PR industry but it’s more transparent and fairer than the traditional PR system. Some examples of artists and companies that Corrente has worked with are: Sony Music, Kat Graham, Red Light Management, Mix Master Mike, Elohim, Jesse Jo Stark, Lauren Ruth Ward, BIIANCO, and many more.

How Admin Publishing Works, Sync Deals, Social Media Marketing (Ari Q&A Part 7)

This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.

Is Music PR Worth It Anymore? Can AI Replace Sync Music? (Ari Q&A Part 6)

This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.
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Noga Erez on her Major Label Debut Album and Dealing With Hate

This week, Ari is joined by alt-pop singer, rapper & multi-hyphenate Noga Erez to discuss the creative process and working with labels.
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