Ari Herstand

Citizen Cope, a.k.a Clarence Greenwood, is an American singer-songwriter, producer, and performer.

This week on the New Music Business, Ari is joined by the founder of Purple Bite PR, Mikel Corrente. In the last few years Corrente adapted a “Zero-Risk” guaranteed or money back system that is very uncommon in the PR industry but it’s more transparent and fairer than the traditional PR system. Some examples of artists and companies that Corrente has worked with are: Sony Music, Kat Graham, Red Light Management, Mix Master Mike, Elohim, Jesse Jo Stark, Lauren Ruth Ward, BIIANCO, and many more.

Spotify just rolled this out to help you better understand how active your listeners are. But why does it matter and how does it help?

This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.

Today’s episode compiles interviews from some of our favorite past guests in the touring space.

Over the past couple years, we've published so many special episodes covering sync and music supervision that we decided to put together highlights of some of our favorite guests.

This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.

This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.

I have been constantly amazed by just how many professions there are in the New Music Business other than merely recording artist and performing musician. Here are 27 jobs in the music industry.

Releasing music today is vastly different from releasing music even just 5 years ago. It's no longer about release week. It's now about release year. There are extremely important steps to take before *and after* the release of each single and album to make sure you have the biggest effect.