Ari Herstand

21 Musicians Who Made It After 30

Does age matter in music? Here are 22 musicians, including Sia, Rachel Platten, Bonnie Raitt, Louie Armstrong, who made it after the age of 30.

Krewella on Collabs in EDM, Going Indie and New Fandom

This week, Ari is joined by the electronic duo Krewella to discuss staying true to artistry, industry shifts, and new music.

Save the Music Brings Music Education To Schools in Need

This week, Ari is joined by Henry Donahue of Save the Music Foundation, bringing music education access to millions of students.

Who Olivia Rodrigo, Green Day and Beyonce Turn to for Mental Health Services for Their Tours

This week, Ari is joined by Dr. Chayim Newman and Zack Borer from Amber Health to discuss mental health in the music industry.

Old Dominion on Songwriting, Keeping Band Harmony and Maintaining a Die Hard Fan Base

This week, Ari is joined by Matthew Ramsey, lead singer of Old Dominion, to discuss songwriting, touring, and artistic integrity.

How Merch Companies Help Artists Thrive

This week, Ari is joined by Tersha Willis, CEO of terrible* group, to discuss the role of merch in an artist’s income model.

Naethan Apollo Is Building a Fantasy World of Real Fans

This week, Ari is joined by Naethan Apollo to discuss building a genuine connection with his audience, independently.

1 Billion Streams of Children’s Music Completely DIY

This week, Ari is joined by Dave and JJ Heller to discuss their journey of building a completely independent music business for a niche audience of moms.

How Outside Lands Music Festival Keeps Its Magic

This week, Ari is joined by Rick Farman to discuss the business of music festivals.

Should AI Artists Have Fans, Custom Music For Sync

This week, Ari is joined by Jess Furman to discuss custom music for TV/film and the ethics of AI music artists.

About Me

Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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How This UK Indie Label Sold 25K Records For 1 Band First Week

This week, Ari is joined by Mark Orr, founder of Lab Records, to break down modern indie label deals, marketing, and artist strategy.
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