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This week, Ari is joined by the band DOUBLECAMP to discuss how they built such a successful independent career.

This week, Ari is joined by Heather Vassar, Senior VP at EMPIRE, to discuss Shaboozey’s global success on an indie label.

This week, Ari is joined by sisters Caitlin & Sidney Powell, the artists behind hit independent group, Neoni.

This week, Ari is joined by Haley Joelle, an independent singer-songwriter and artist whose music has resonated with millions of listeners around the world.

Ari is joined by producer and creator of hit kids show “Doggyland,” Claude Brooks, to discuss his journey of building a successful show and the importance of perseverance and consistency. They also touch on how his journey on he collaborated with Snoop Dogg, as well as the impact of social media platforms in promoting his work.

This week, Ari is joined by Suzy Yoder, founder of YO SUZY, an agency specializing in short-form vertical content for musicians.

This week, Ari is joined by Evan Blum, a director specializing in creating large batches of short form vertical content for musicians.

This week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list.

UPSAHL has ignited a groundswell of fan adoration and tastemaker praise by way of numerous indie alternative gems. “Can You Hear Me Now” achieved a palpable viral buzz followed by the widely praised single “Drugs,” which has been used in nearly two million TikTok videos, reaching #6 on the Viral Chart and the #1 Sound on the Trends Chart.

Our guest this week on the New Music Business is Dan Runcie, the founder of the podcast and research group Trapital.