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Ari Herstand

How To Create an Artist Brand from Scooter Braun’s Creative Director

Jessica Severn, for 7 years, worked at Scooter Braun's company, SB Projects, doing creative direction. She spearheaded the campaigns of Shawn Mendes's "Wonder" and Justin Bieber's stuff over the past decade.

How Music Gets in Commercials from Music Supervisor/Actor Winslow Bright

Winslow Bright is a music supervisor or music producer at Search Party Music. They do really big campaigns like Sephora, Beyond Burger, Calvin Klein, Mini Cooper, and many more.

Music Supervisor for To All The Boys, Virgin River, One Tree Hill, Lindsay Wolfington on How She Places Music

Lindsay Wolfington is a music supervisor and initially broke into the music supervisor world when supervising for One Tree Hill.

How To Become a Grammy Winning Producer from BTS and Beyonce’s DJ Swivel

DJ Swivel is a producer, engineer, songwriter, most notably for BTS, Beyonce, The Chainsmokers, Mary J Blige, Kanye West, Fabolous, Bow Wow, Redman, Jay-Z, Ghostface Killah, Mariah Carey. The list goes on.

Tanerélle’s Manager on Playboy, Livestreaming and Breaking Out Independently

Today my guest is Felicia Bennett. She is an artist manager and formerly a tour manager. She now manages Tanerélle, the breakout R&B artist. This last year they've had an incredible year.

College Booking and When Touring Is Coming Back

Ari Nisman and I talk about how the college entertainment market works; how the military booking market works; how much they pay for all of that; and how much each booking earns. Surprisingly they're paying guarantees. You're not having to worry about promoting those shows. So we break all of that down.

How Much Each Distributor Pays For Spotify and Apple Music

All streams are not treated equally. How much Spotify and Apple Music pay for a stream varies on many factors. There are around 800 different pay rates for each stream on Spotify. Some of the variables include: Country/Territory of the listener ...

Repairing Racial Inequities in the Music Industry with Artist Manager Jonathan Azu

This episode is in honor of Black History Month because Jonathan Azu and I had a really illuminating conversation about how to repair racial inequities in the music business.

Music Attorney Dina LaPolt on Getting Laws Passed and Fighting for Songwriters

Dina LaPolt is one of the most well respected, well known music attorneys in the world. The amount of awards she has is unfathomable: Hollywood Reporter, Billboard's Power 100, Variety, MIDEM, Recording Academy, GRAMMYs. She's also been the attorney for 2Pac's estate, deadmau5, 21 Savage, Britney Spears, and Steven Tyler.

Disney Music Supervisor on Placing Music for Trailers

Brian Vickers works on the in-house trailer department at Disney, which they call "The Hive." He's worked on a number of Disney films, including The Avengers, Star Wars: The Last Jedi & The Rise of Skywalker, Black Panther, Soul, Hamilton, Frozen II, Black is King.

About Me

Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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Ritt Momney on TikTok Fame and Numbers Perspective

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