Johnny Cloherty
Podcasts
TikTok Music Marketing Grows Up
Joining us this week on the New Music Business is Johnny Cloherty, the founder and CEO of Songfluencer. Songfluencer is a global, innovative creative marketing agency of music experts that turns followers into fans by strategically pairing songs, artists, and brands with key tastemaker influencers on music-forward social media platforms including TikTok, Instagram, and YouTube. They’ve worked with artists such as Lil Nas X, Bruno Mars, Justin Bieber, Fleetwood Mac, and many more.
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A New Kind of Record Label
This week, Ari is joined by Ankit Desai, CEO of SNAFU Records, and Mira Howard, head of SNAFU's Song Fund.