Johnny Cloherty
Podcasts
TikTok Music Marketing Grows Up
Joining us this week on the New Music Business is Johnny Cloherty, the founder and CEO of Songfluencer. Songfluencer is a global, innovative creative marketing agency of music experts that turns followers into fans by strategically pairing songs, artists, and brands with key tastemaker influencers on music-forward social media platforms including TikTok, Instagram, and YouTube. They’ve worked with artists such as Lil Nas X, Bruno Mars, Justin Bieber, Fleetwood Mac, and many more.
Latest News
How Partisan Records Markets Artists
This week, Ari is joined by Zena White, the COO of Partisan Records, to discuss how labels can support and market their artists effectively.