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This Record Label Prioritizes Timeless Music Over Streams

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Louis Marks and Fabian Brown of Ropeadope Records

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Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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This Record Label Prioritizes Timeless Music Over Streams

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This week on the New Music Business Podcast, Ari sits down with Louis Marks and Fabian Brown of Ropeadope Records, a label that’s been around in the jazz world for 25 years and has worked with Christian Scott, Greg Spiro, Terrace Martin, Questlove, Spanish Harlem Orchestra, Taj Majal, Sister Gertrude Morgan, and so many more.

In this episode, Louis and Fabian talk about how most of their artists cannot make a living just from streaming revenue. They share the ways they’ve been evolving, as a label, to elevate and lift their artists in the ever changing landscape of the new music industry.

This conversation discusses the ins and outs of streaming, social media, physical sales, downloads, bandcamp, touring, patronage, community, and so much more.

00:00 – Introduction
04:55 – The Mission of Ropeadope Records
18:43 – Rethinking the Value of Music
24:22 – Preserving Contemporary Music
31:32 – Re-Educating Fans and Focusing on the Connection
44:44 – The Limitations of Streaming Platforms
53:29 – Exploring Alternative Models for Artist Support

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Edited and mixed by Ari Davids
Music by Brassroots District
Produced by the team at Ari’s Take

About The Author

Ari Herstand
Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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