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How Artists Can Get Advances Without Signing To a Label

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Ari Herstand John Funge

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Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
How Artists Can Get Advances Without Signing To a Label | The New Music Business with Ari Herstand

Listen on your favorite podcast platform: Spotify | Apple Podcasts | Stitcher | Acast

Today my guest is John Funge. He’s the CEO and co-founder of The Music Fund, a startup company that issues advances to artists for their streaming revenue. They’re not a record label even though labels are typically the ones offering advances to artists. They are innovating and disrupting in the music industry, and John goes over their business model.

As I dug deeper and interviewed artists who’re using them, it seemed like a very cool company. Now they’re partnered with Ari’s Take.


Quick links:

3:25 – About The Music Fund and what they do
10:00 – Does The Music Fund’s business model work?
20:00 – How the algorithms account for massive playlist adds and spikes/drops in royalty revenue
23:17 – Success stories from artists who’ve used The Music Fund
25:20 – Should I apply for The Music Fund? What data should you be looking at before you apply?
31:10 – How investors are involved

About The Author

Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.

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