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Environmentally Friendly NFTs with Crypto.com’s EVP


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Joe Conyers III Crypto.com Global Head of NFT

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Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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Environmentally Friendly NFTs with Crypto.com's EVP | The New Music Business with Ari Herstand

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Joe Conyers III is the EVP and Global Head of NFTs at Crypto.com. He’s also the co-founder of Songtrust, the largest admin music publisher. Songtrust is owned by Downtown Music Holdings, and when Joe was the chief strategy officer at Downtown they purchased CD Baby.

He was named a digital power-player four years in a row by Billboard magazine. The real headline of this episode is that Crypto.com hosts their NFTs on a much more environmentally friendly blockchain. It is not on the Ethereum blockchain, which has a massive impact on the environment.

4:48 – Joe Conyers III being the co-founder of Songtrust and explaining what an NFT is
9:35 – How NFTs relate to music right now
10:50 – The most popular NFTs, why people are spending so much money on them, and authenticity
18:46 – Tracking resells of an NFT
21:47 – The difference between a sale and an auction
28:15 – Blockchain technology and how a transaction works
31:25 – What happens if a place you purchase an NFT goes down or gets hacked?
35:03 – Buying and reselling on different platforms
36:50 – How does Crypto.com work?
45:17 – Environmental impact of NFTs and the blockchain
55:09 – What it means to Joe to make it in the new music business

About The Author

Ari Herstand
Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.

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