Ari Herstand

How SXSW Works For Music

This week, Ari is joined by Brian Hobbs and Dev Sherlock of SXSW to break down everything you need to know about the festival.

Artist Managers on Music Videos, Artist Development, Long-term Strategy and True Fandom

This week, Ari is joined by Slush Management to explore world-building, artist development, and how true fans grow beyond streams.

Doja Cat’s Managers Have It Down

This week, Ari is joined by Doja Cat managers Gordan Dillard & Josh Kaplan to discuss building superstar careers, features, deals & fanbases.

DIY Band Couch on World Tours, Self Managing, and Fan Building

This week, Ari is joined by Boston soul-pop band Couch to discuss their DIY rise, seven-member dynamic, and managing a band from within.

Visit me in 1974 LA

This week on the New Music Business podcast, Ari hops on for a solo episode to talk about Brassroots District—a decade-long passion project fusing immersive theater, hard-grooving funk, and 1970s world-building.

LaRussell Built His Empire Brick by Brick

This week, Ari is joined by rapper LaRussell to discuss independent success and building a sustainable career.

How These DIY Artists Won a GRAMMY

This week, Ari is joined by Grammy winners Matt B and Angela Benson to share their path to success working as a married team.

The only way to get guaranteed press (and legit playlists)

On my Q&A Zoom call yesterday with some Ari’s Take Academy students, one of them was lamenting about hiring publicists in the past and being very disappointed with the results. If you’ve ever hired a publicist as an emerging artist, I would imagine you feel the same. 

Is This The Future of Superfandom?

This week, Ari is joined by Matt Jones who shares how artists can own their fan relationships through the new app, Medallion.

How Classical Pianist Chloe Flower Collabed with Cardi B, Meek Mill, Babyface and Built Her Career

This week, Ari is joined by Chloe Flower, an acclaimed pianist and composer who blends classical and hip-hop.

About Me

Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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How SXSW Works For Music

This week, Ari is joined by Brian Hobbs and Dev Sherlock of SXSW to break down everything you need to know about the festival.
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