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Ari's Take Academy

Founded in 2018 by Ari Herstand, author of the best-selling book "How to Make It in the New Music Business", ATA looks to change the music business education status quo - offering immediately applicable tools and strategies with direct pathways to success.

ATA COURSES ARE TAUGHT BY WORKING PROFESSIONALS IN THE MUSIC BUSINESS.

Popular

How This Band Made $250K Livestreaming From Home

Robert Brown, the founder and front man of the steampunk band Abney Park remembers one week in March 2020 when every one of their...

Spotify Says Songwriters Now Make More From Streaming Than They Did From CDs

Spotify just released their new Loud and Clear report today which profiled a lot of really interesting figures. The three most surprising things that stuck out to me from this report are: How many DIY, self-released artists are earning...

Best Music Distribution Companies – Full Comparison Chart

This is the most comprehensive digital music distribution review comparison between Amuse, AWAL, CD Baby, DistroKid, Ditto Music, LANDR, TuneCore, Songtradr, and more.

Podcasts

State of the Industry | ATA Instructor Round Table

Enrollment is NOW OPEN for Ari’s Take Academy! In this episode of the New Music Business, we’ve got all the ATA instructors together to discuss the current state of the music industry. We also invited our community to be a part of this special live round table discussion, so be sure to stick around for the Q&A at the end. To learn more about ATA, please visit: https://aristakeacademy.com and use code NMB for 10% off!

How Songwriters Get Publishing Deals and Hit Songs

Nonstop Management founder and principal Jaime Zeluck Hindlin has signed, shepherded, and spearheaded the success of numerous GRAMMY® Award-winning multi-platinum songwriters and producers. In 2018, the roster ignited smashes such as Meghan Trainor’s “No Excuses” and “Let You Be Right,” XXXTentacion’s “Numb,” Jason Mraz’s “Have It All,” Young The Giant’s “Simplify,” and more as well as singles for Alesso, Bebe Rexha, Jack & Jack, Zara Larsson, and BTS.

How HBO’s Insecure Changed Music and the Launch of an Equitable Record Label

This week on the New Music Business, I interviewed the multi-faceted Benoni Tagoe. As the president of Issa Raes’ music label and supervision agency, Raedio, Tagoe breaks down the “audio everywhere” company, what it means to develop an artist, as well as his experiences supervising shows such as Insecure and The Misadventures of Awkward Black Girl.

How Gamers Helped NEFFEX Get 4 Billion Streams Without a Label

In this week’s episode, I spoke with artist NEFFEX and his manager Ryan Sullivan. We breakdown NEFFEX’s impression release strategy in which he successfully released one copyright free song a week (yes, you read that right!) to eventually surpassing 4 billion DSP streams all independently. We also dive into his previous record deal with 12Tone Music, embracing TikTok’s open verse challenges as well as how he expanded his role as a songwriter and producer.

Artist Management, Major vs. Indie Labels, Release Strategy with Brilliant Corners Manager

This week on the New Music Business, I spoke with the co-founder and partner at Brilliant Corners Artist Management, Jordan Kurland. Artists such as Death Cab for Cutie, Toro Y Moi, She & Him, Best Coast, Soccer Mommy, Real Estate, New Pornographers, and Pup are all amongst their diverse talent roster. We discussed what the role of an artist management entails, his history working with Death Cab, building career artists without relying on TikTok, as well as the best methods for artists who are seeking management.

Ari's Take Academy

Founded in 2018 by Ari Herstand, author of the best-selling book "How to Make It in the New Music Business", ATA looks to change the music business education status quo - offering immediately applicable tools and strategies with direct pathways to success.

ATA COURSES ARE TAUGHT BY WORKING PROFESSIONALS IN THE MUSIC BUSINESS.

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Latest Blog Posts

How This Band Made $250K Livestreaming From Home

Robert Brown, the founder and front man of the steampunk band Abney Park remembers one week in March 2020 when every one of their...

Musicians Are Being Held Hostage By Record Labels in California – The Fair Act

Did you know that there is a law on the books in California that states a company cannot bind someone to a personal services agreement for longer than 7 calendar years - unless they are a RECORDING ARTIST?! That’s right, in 1987 the slimy, slippery, soulless major record labels successfully lobbied the California legislature to add an amendment to exempt recording artists from this law meant to protect people from long-term, predatory contracts. But finally, California might have a chance to right these historic wrongs with the new Bill AB-2926 (Kalra) that has been introduced.

Spotify Says Songwriters Now Make More From Streaming Than They Did From CDs

Spotify just released their new Loud and Clear report today which profiled a lot of really interesting figures. The three most surprising things that stuck out to me from this report are: How many DIY, self-released artists are earning...

8 Money Mistakes to Avoid as a Musician

Most aspiring artists are chasing their creative dreams on a shoestring budget. Musical gear, recording costs, and promotion expenses can be incredibly expensive, which...

11 Best Music Industry Podcasts for 2022

A decade ago it was nearly impossible for independent musicians and artist managers to find free resources to help them navigate the music business and develop a healthy music career. Now, the internet is flooded with self-proclaimed “gurus,” talking heads, marketers, former managers, musicians and everyone else who knows how to post a blog or distribute a podcast. The modern music industry is anything but a straight line. It can be challenging to weed through all the nonsense to get through to the Gold.

18 Black Innovators in the Music Industry From Berry Gordy to Rihanna

The truth is: there are so many black innovators in the music industry. Black music has influenced trends, fashion, sound, culture and the list...

In The News

Ari's Take Academy Enrollment Now Open