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How to Make It in the New Music Business, Third Edition

The “music industry bible” by Ari Herstand has been widely adopted by music schools and universities across the world, inspiring tens of thousands of musicians to stop waiting around for that big break and take matters into their own hands. Out January 17th, 2023. Grab the book today online or at your local bookseller!

“Important, witty, and comprehensive.” Rolling Stone

Best Music Distribution Companies – Full Comparison Chart

This is the most comprehensive digital music distribution review comparison between Amuse, AWAL, CD Baby, DistroKid, Ditto Music, LANDR, TuneCore, Songtradr, and more.

How To Get Your Music on Netflix and other TV shows

I study the sync licensing realm (getting songs placed in film, tv, commercials, video games - Netflix and the rest) quite a bit. Just in...

How To Actually Make 2023 Work For You

Can you feel it? The kindling of hope. The match of passion. The flicker of possibility.

When Greeting Fans, Never Say These 4 Words

When you’re at a show, you are onstage from the moment the doors open to the moment they close. Even if you’re not physically standing on the stage. You are the artist and there is a spotlight on you, even if you’re hiding in the corner trying to get ready. If you’re being loud and obnoxious at the bar during the opener’s set, people will notice.

7 Ways to Find a Manager

The manager is the most important person in your operation. Your manager is your teammate. Your partner. Your friend. Finding a manager is about timing, being in the right place at the right time and, really, making it seem like you don’t need a manager.

Is SubmitHub Good or Bad for Indie Musicians: Interview with the Founder

Jason Grishkoff started a music blog called Indie Shuffle back in 2007, when music blogs were still cool. After a 3-year stint at Google, he was lucky to take the blog full-time in 2013. From 2014 to 2015 digital advertising in the music industry changed rapidly, and a number of bloggers found themselves looking for alternative sources of income. Many gave up to focus on their day jobs, but Jason decided to double-down on his coding abilities and created a website called SubmitHub, where musicians, labels and publicists could submit their songs to blogs like Indie Shuffle. Flash forward to 2022 and nearly 30 million submissions have been submitted through the platform. Jason still runs the operation as the only developer, and the product is constantly evolving to meet the needs of the modern music promotion industry.

Variety Music Editor on the State of Music Journalism

Shirley Halperin is an Executive Editor at Variety, where she spearheads music coverage for the print magazine and Variety.com.

How To Make It in the New Music Business – Chapter 1

The “music industry bible” by Ari Herstand has been widely adopted by music schools and universities across the world, inspiring tens of thousands of musicians to stop waiting around for that big break and take matters into their own hands.

Billie Eilish Booking Agent Tom Windish on Touring, Opening Slots and Artist Development

This week on the New Music Business podcast, we are joined by Veteran booking agent Tom Windish. As Head of A&R and Business Development at Wasserman Music, Windish has developed the touring careers of some of the hottest names in music, including Billie Eilish, Lorde, alt-J and The xx. In this episode, Ari and Tom discuss the state of the live music industry, how booking agents operate, why tour buy-ins are unethical, the process of signing new artists, running a record label, and much more!

What the Touring Landscape Looks like Post-Pandemic

breaking down the current state of the touring landscape of both the micro and macro touring industry.

Artists! Upload Your Spotify Wrapped Video Before November 18th

Spotify just announced that this year’s Wrapped, fans will get personalized messages from their favorite artists. 

Indie Touring and How To Build Your Team with The Suffers

Joining us this week on the New Music Business is Kam Franklin, lead singer of the Houston-based soul band, The Suffers.

Staying Inspired After Writing 22 Top 40 Hits with Sam Hollander

Our guest this week on the New Music Business is the multi-platinum songwriter and producer, Sam Hollander.

Hip Hop Expert Discusses State of the Music Industry

Our guest this week on the New Music Business is Dan Runcie, the founder of the podcast and research group Trapital.

Ep 100! Spotify Playlists, Sync Licensing, Release Strategy (Ari Q&A Part 3)

In honor of our 100th episode celebration, Ari will be answering more of your music industry questions!

Troubadour Booker on the New Live Music Landscape

This week on the New Music Business, our guest is Jordan Anderson who is the new talent buyer for the legendary Troubadour in West Hollywood.

Connecting Emerging Artists with Strategic Investors Without Retaining Ownership

Joining us on the New Music Business this week is Shav “prettyboyshav” Garg, the CEO and co-founder of Indify. This innovative company connects emerging independent artists with the funding they need to build bigger careers.

Live Nation Urban VP on Festivals, Touring and Promoting Culture

This week on the New Music Business, our guest is Brandon Pankey, the Vice President of Business Development and Operations of Live Nation Urban.

They Stole $23 Million in Royalties via YouTube Fraud

Joining us this week on the New Music Business is Billboard’s music copyright reporter, Kristin Robinson. In this episode, Ari and Kristin dive deep into one of her latest articles ("How Did Two Unknown Latin Music Operators Make $23 Million From YouTube? The IRS Says They Stole It") and why it's more important than ever for artists to protect their works.

Club Booking, Opening Slots, Deal Breakdowns with Brooklyn Bowl Talent Buyer

Our guest on the New Music Business this week is the talent buyer of the Brooklyn Bowl, Paul Bacher. In this episode, we dive into how the venue operates and books acts, how artists should be writing their booking emails, the current state of the live music industry, and much more!

Podcasts

Is SubmitHub Good or Bad for Indie Musicians: Interview with the Founder

Jason Grishkoff started a music blog called Indie Shuffle back in 2007, when music blogs were still cool. After a 3-year stint at Google, he was lucky to take the blog full-time in 2013. From 2014 to 2015 digital advertising in the music industry changed rapidly, and a number of bloggers found themselves looking for alternative sources of income. Many gave up to focus on their day jobs, but Jason decided to double-down on his coding abilities and created a website called SubmitHub, where musicians, labels and publicists could submit their songs to blogs like Indie Shuffle. Flash forward to 2022 and nearly 30 million submissions have been submitted through the platform. Jason still runs the operation as the only developer, and the product is constantly evolving to meet the needs of the modern music promotion industry.

Variety Music Editor on the State of Music Journalism

Shirley Halperin is an Executive Editor at Variety, where she spearheads music coverage for the print magazine and Variety.com.

How To Make It in the New Music Business – Chapter 1

The “music industry bible” by Ari Herstand has been widely adopted by music schools and universities across the world, inspiring tens of thousands of musicians to stop waiting around for that big break and take matters into their own hands.

Billie Eilish Booking Agent Tom Windish on Touring, Opening Slots and Artist Development

This week on the New Music Business podcast, we are joined by Veteran booking agent Tom Windish. As Head of A&R and Business Development at Wasserman Music, Windish has developed the touring careers of some of the hottest names in music, including Billie Eilish, Lorde, alt-J and The xx. In this episode, Ari and Tom discuss the state of the live music industry, how booking agents operate, why tour buy-ins are unethical, the process of signing new artists, running a record label, and much more!

What the Touring Landscape Looks like Post-Pandemic

breaking down the current state of the touring landscape of both the micro and macro touring industry.

Ari's Take Academy

Founded in 2018 by Ari Herstand, author of the best-selling book "How to Make It in the New Music Business", ATA looks to change the music business education status quo - offering immediately applicable tools and strategies with direct pathways to success.

ATA COURSES ARE TAUGHT BY WORKING PROFESSIONALS IN THE MUSIC BUSINESS.

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