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Viral Music

UPSAHL on Pop Songwriting Sessions and the Economics of Touring

UPSAHL has ignited a groundswell of fan adoration and tastemaker praise by way of numerous indie alternative gems. “Can You Hear Me Now” achieved a palpable viral buzz followed by the widely praised single “Drugs,” which has been used in nearly two million TikTok videos, reaching #6 on the Viral Chart and the #1 Sound on the Trends Chart.
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Latest News

How Shaboozey’s “A Bar Song (Tipsy)” Made History and Became the Biggest Song in the World

This week, Ari is joined by alt-pop singer, rapper & multi-hyphenate Noga Erez to discuss the creative process and working with labels.
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