The "music industry bible" by Ari Herstand has been widely adopted by music schools and universities across the world, inspiring tens of thousands of musicians to stop waiting around for that big break and take matters into their own hands.
"The go-to source for navigating the industry's dire straits. A must-read for musicians. - Billboard Magazine
Spotify And UMG Rigged The Game a Long Time Ago
The news broke this past Sunday that Universal Music Group and Spotify have struck a new, multi-year licensing deal.
Resources, Support and Financial Aid for Music Industry Professionals Affected by the LA Fires
As the long road to recovery begins for our Los Angeles community after the wildfires upended our city, many organizations are doing their part to support the musicians and other music industry professionals who have lost their homes. Here is an updated list with links on how to apply.
What’s Your Legacy (Drones, Orbs, and the Dylan Movie)
So it seems we are just 17 days away from a US TikTok ban.
How To Get Your Music on TV, Video Games and in Movies (Sync Licensing)
I study the sync licensing realm (getting songs placed in film, tv, commercials, video games) quite a bit.
On the New Music Business podcast, I've...
Best Music Distribution Companies in 2025 – Full Comparison Chart
This is the most comprehensive digital music distribution review comparison between Amuse, AWAL, CD Baby, DistroKid, Ditto Music, LANDR, TuneCore, Songtradr, and more.
When It Comes To Royalty Splits, Be Fair, Not Generous
One of the most important steps to do before releasing a song is to figure out royalty splits.
It’s much more complicated than it sounds....
Why This Sound Engineer Lost The Tour
Whenever I'm out at a local show I always pay attention to who's mixing.
Good FOH sound engineers are hard to come by. I get...
How To Make It in Country Music from Bailey Zimmerman and Nate Smith’s Manager
This week, Ari is joined by Simon Tikhman, the co-founder of The Core Entertainment, to discuss how to break as a country artist today.
How Independent Music Publishing Works (Or Doesn’t)
This week, Ari is joined by Marc Caruso, CEO and co-founder of Angry Mob Music, to discuss the evolving landscape of music publishing.
Spotify Commissioned Cheap “Fake Artists” And She’s Got the Proof
This week, Ari is joined by Liz Pelly, author of Mood Machine: The Rise of Spotify and the Costs of the Perfect Playlist.
How This DIY Darkwave Band From Texas Sells Out Venues Around The World & Gets Millions of Streams
This week, Ari is joined by Twin Tribes, a popular dark wave duo, to discuss how they’ve reached global success without a label.
How the China Music Market Works
This week, Ari is joined by Alex Taggart, an expert on the Chinese music market, to discuss the ins and outs of China’s music industry.
He Wrote/Produced 10 #1 Hit Songs: Stargate’s Tor Hermansen on How To Do It
This week, Ari is joined by Tor Hermansen, from the production/songwriter duo Stargate, to discuss writing and producing global hits.
How YouTube Works for Music
This week, Ari is joined by George Karalexis & Donna Budica, the co-founders of TEN2 Media, to discuss YouTube growth and monetization.
Cody Fry on Leaving a Major Record Label and Finding His Niche Fronting Orchestras
This week, Ari is joined by Cody Fry, an orchestral arranger of contemporary music, to discuss going indie after his major label deal.
Can The Music Industry Be a Safe Place?
This week, Ari is joined by Katie Tucker, Founder of Sharp Edges Records, to discuss advocacy and inclusion in the music industry.
Selling out Clubs With Very Few Followers? This DIY Band Is Making It Happen.
This week, Ari is joined by the band DOUBLECAMP to discuss how they built such a successful independent career.
How Shaboozey’s “A Bar Song (Tipsy)” Made History and Became the Biggest Song in the World
This week, Ari is joined by Heather Vassar, Senior VP at EMPIRE, to discuss Shaboozey’s global success on an indie label.
An Iranian Refugee Became a Hit Producer and Now Finds Humanity with Global Collabs
This week, Ari is joined by alt-pop singer, rapper & multi-hyphenate Noga Erez to discuss the creative process and working with labels.
OFFstep Is a Tech-Savvy, User-Friendly Hub for Music Distribution
The following was developed in collaboration with OFFstep, a company Ari’s Take is proud to be partnering with. OFFstep is the simplest, easiest-to-use, and most...
The New Music Business podcast
Ari's Take Academy
Founded in 2018 by Ari Herstand, author of the best-selling book "How to Make It in the New Music Business", ATA looks to change the music business education status quo - offering immediately applicable tools and strategies with direct pathways to success.
ATA COURSES ARE TAUGHT BY WORKING PROFESSIONALS IN THE MUSIC BUSINESS.
