SB Projects
Podcasts
How To Create an Artist Brand from Scooter Braun’s Creative Director
Jessica Severn, for 7 years, worked at Scooter Braun's company, SB Projects, doing creative direction. She spearheaded the campaigns of Shawn Mendes's "Wonder" and Justin Bieber's stuff over the past decade.
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How To (Officially) Report Shady Spotify Playlists
With an estimated 100,000 songs being uploaded to Spotify every day, it’s harder than ever to break through the (literal) noise. And now that AI companies are flooding the DSPs with their so-called “music,” it’s getting even harder to find an audience.
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