Alex Ciccimarro

Podcasts

How a Major Label Markets an Artist Without TikTok

Ari Herstand -
Our guest this week is Alex Ciccimarro, the Vice President of Marketing at RCA Records. In this episode, Ari and Alex dive deep into the digital marketing endeavors across Atlantic and RCA Records, why artists don’t need to be on all social media in order to be successful and how to embrace the future of music fans.
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Latest News

AIAri Herstand -

AI Music Is An Abomination – It’s Time We Stop Normalizing It

The Recording Academy just published a panel discussion from a "Grammys on the Hill" event where CEO Harvey Mason Jr. repeated his favorite talking points regarding generative AI music. How did we get here?
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