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Ari Herstand

Why Exactly Is Spotify Being Sued And What Does This Mean?

On December 28th, 2015 long-time streaming foe, David Lowery, who runs the Trichordist blog and fronts the bands Camper Van Beethoven and Cracker, filed a class-action lawsuit seeking at least $150 million in damages against Spotify. The lawsuit alleges that Spotify knowingly, wi...

9 Essential Things Every Musician Must Have In 2016

I'm a 'curator' on Fluence. That means, if you want to pay me to listen and review your music (with the possibility of sharing it), you can pay me to do it. 80% of the submissions I get are not very good, 15% are good, but not great and then occasionally I receive something so st...

5 Incentives To Get Fans To Sign Your Email List Online

Giving away song downloads used to be the standard incentive to get people to sign up for your list. Now that fewer and fewer people want to download music, you have to come up with other incentives to get them to sign up. It's best to list on your website what the fan will get i...

When Greeting Fans, Never Say ‘Nice to Meet You’

I just finished playing mediator between two of my good friends. To protect the innocent, let's call them Jeremy and Jamie. Jeremy had shot a video for me and Jamie a couple years back. On shoot day there were about 10 people on set. We all had a long, albeit fun, day and the vid...

To Own Your City You Need To Find Your Jam

I got back last night at 5am. It was one of those special evenings that only happen once in a long while, but is so inspiring that it changes the course of your life. The night started off at Genghis Cohen. My buddy from Minneapolis (now in Nashville) Elliott Blaufuss (Eric Hu...

This Band Lost $3,000 At Their Record Release Show In LA

I need to start off by saying that an incredible album dropped last week. You should go and listen to Vulfpeck's Thrill of The Arts right now. It's funky. It grooves. It's soulful. There are some fantastic guest vocalists on there. And guitarist Blake Mills (producer of my favori...

What To Do When Everything At The Show Goes To Shit

I'm still buzzing from my show this past Saturday night. I performed at this new series in LA called The Shine. They've been described 'If TED Talk, Hotel Cafe and The Self-Realization Fellowship had a love child, it would be The Shine.' Pretty darn accurate. The Shine hosts bi-m...

How To Turn Your Fans Into Paying Subscribers

One of the biggest complaints of Spotify from music's biggest fans is that the money they pay to the streaming service never actually reaches their favorite artists. If one of my fans with a $10/mo Spotify subscription plays my music exclusively for the month, it would make sen...

How To Get Music In Podcasts (And Make Money…Legally)

There's a lot of legal mumbo jumbo that goes along with obtaining the rights to get music in a podcast. Dealing with mechanical licenses, public performance licenses, direct licenses, on and on. Oh and if you overlay the music with talking, it's a SEPARATE license!Way too confusi...

8 Reasons Why Singer/Songwriter Shows Are Boring

Rebecca CrabI just played a new songwriter series billed as #songwritersundays at The Fox and Hounds in Studio City, CA. They have built up quite a supportive crowd of musicians and music lovers for this Sunday series. Without fail, every Sunday the place is packed with an audien...

About Me

Ari Herstand is a Los Angeles based musician, the founder and CEO of Ari’s Take and the author of How to Make It in the New Music Business.
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Mixing SZA, Engineering Bob Dylan, Collaborating with Rick Rubin

This week, Ari is joined by grammy nominated engineer and producer Dana Nielsen, to discuss his career journey, collaborating with award winning artists, and making it as a mix engineer.
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